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Marketing Trends to Look for in 2023
Marketing Trends to Look for in 2023 Marketing is ever-evolving, making it crucial for businesses to monitor emerging trends to stay relevant. As consumer values and perceptions change, brands need to adapt their efforts accordingly. Whether your business...
The Difference Between Marketing, Advertising, and PR
The Difference Between Marketing, Advertising, and PR Marketing, advertising, and public relations (PR) are often performed simultaneously and therefore can be difficult to differentiate. While each of these operations aim to build brand awareness and improve business...
The Challenges PR & Marketing Pros Face in the Cannabis Industry
The Challenges PR & Marketing Pros Face in the Cannabis Industry While more and more states are legalizing the use of medicinal and recreational cannabis, the industry remains one of the most challenging sectors for public relations. From the legal differences...
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