NEWS
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blog
The Art of Storytelling: How PR Campaigns Drive Success for B2B and Publicly Traded Entities
In today's fast-paced and highly competitive business landscape, effective public relations (PR) is essential for Busiess to Business (B2B) and publicly traded entities. While traditional PR strategies often focus on facts, figures, and data, the art of storytelling...
The Power of Customer Personas in Crafting a Winning Marketing Strategy
In the dynamic world of marketing, where consumer preferences and business landscapes are constantly evolving, the role of customer personas cannot be overstated. These carefully constructed representations of your ideal customers serve as guiding stars, illuminating...
5 Key Elements for a Successful Wellness Brand PR Strategy with Examples
In today's bustling health and wellness market, there seems to be a new product launch every day. Many are backed by celebrity endorsers or highlight the latest natural ingredients, making the development of a unique and compelling brand presence essential to standing...
Company announcements
CMW Media Names Jon Lindsay Phillips Chief Growth Officer
San Diego-based integrated marcom agency specializing in emerging industries taps proven leader to scale global business divisions, expand existing practice areas San Diego, CA - (NewMediaWire) - May, 4 2021 - CMW Media, an award-winning fully integrated global marcom...
Leading Emerging Markets PR Firm Announces Kyle Porter as Chief Executive Officer
Porter Previously Served as Firm’s President, Looks to Rapidly Expand Growth of Agency That Branded the Top Names in Cannabis and Helped Legalize Global Markets for CBD San Diego, CA - (NewMediaWire) - October 21, 2020 - CMW Media (“CMW” or the “Company”), a public...
CMW Media Named in Green Market Report 2020 Top 11 Most Effective Cannabis PR Firms
CMW Media was selected in the top 3 of Green Market Report's 2020 Top 11 Most Effective Cannabis PR Firms. “Established in 2014, CMW Media is a full-service public relations and marketing agency for emerging markets industries including cannabis, sustainable energy,...
CMW IN THE NEWS
CMW CEO Discusses Jeff Session’s Anti-Cannabis Stance With Fox News
CMW CEO Andrew Hard and CMW Client Kannalife Science's CEO Dean Petkanas discuss Jeff Session's anti-cannabis stance with Fox News. Read the excerpt below: "CEO of Medical Marijuana Inc.'s PR firm CMW Media Andrew Hard says Sessions’ push for the reversal of marijuana...
Westword: World’s First Non-Cannabis CBD Oil Is High on Hops
CMW client Medical Marijuana, Inc and HempMeds in a feature piece on Westword about their newest project: But there is a loophole: for CBD that is not derived from cannabis. And the Peak Health Foundation took advantage of that loophole to create Real Scientific...
CMW President Discusses Challenges with Marketing Cannabis Companies with Green Market Report
CMW President Kyle Porter, along with marketing director for CMW client Medical Marijuana, Inc. Mike Coleman, discuss the many challenges with marketing cannabis companies with Green Market Report, a leading financial cannabis outlet. Read the excerpt below: “Google...
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